- St. George Football Club - one of the premiere soccer teams in Ethiopia
- Sponsored the Confederation of East & Central African Football Associations (CECAFA) soccer tournaments
(extract from www.ethiosports.com)
- Helped a number of former Ethiopian soccer players (winners of the 3rd African Cup) and athletes both financially and materially. Al Amoudi covered all the medical expenses (US $35,000) for Ali Redi, the national soccer team goalkeeper who was treated for leukemia at a Cape Town hospital in South Africa.
2. Club Level- Sponsorship
- His MOHA Soft Drinks Industry S.C. which produces Pepsi Cola in Ethiopia is the primary sponsor of St. George Football Club.
3. National Team Level
- Paid all transportation expenses for the Ethiopian Olympic team, which took part in the 1996 Atlanta Games.
- He brought in French coach Diego Garzitto to prepare the Ethiopian U-20 team for the African Youth Championship (held in Addis Ababa) and the World Youth championship in Argentina. He paid his US $5,500/month salary and also provided him with housing accommodation and transportation vehicle.
4. Sponsoring International Soccer Tournament
The CECAFA Senior Challenge Cup has been renamed Al Amoudi Senior Challenge Cup, after Sheikh Mohammed Hussein Al Amoudi, who agreed to sponsor the tournament for the next three years. The sponsorship deal is worth US $1.5 million (US $500,000/year) and will cover the transportation and hotel expenses for the participating teams plus the prize money given to the top four finishers.
The new sponsorship deal calls for US$70,000 price money to be distributed among the top four finishers. This same format will be applied for the next two editions of the tournament.
US$30,000 for the winning team
US$20,000 for the runner-up
US$15,000 for the third place finisher
US$5,000 for the fourth placed team
5. Stadium Construction & Building
- He is expected to build a stadium for St. George F.C. which will hold 60,000 spectators and is estimated to cost between US $6-7 million.
6. Construction of Athletic Village at Sendafa
A one-day national fund-raising was held at Sheraton Addis to raise funds for the construction of an athletic village for the Ethiopian national team at Sendafa, on the outskirts of the capital. Of the 30 million birr (around US $3.4 million) that was raised through donation and auction on that day, 23 million Birr (US $2.7 million) came from Al Amoudi' companies.